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MAC
responsive e-commerce
Website
The Challenge
These days more and more e-Commerce websites looks the same.
My Goal is to Attract the Attention of the web user and to expose them to the techniques of highlighting and contouring make up that the company provides.
By using sculpture images and providing make up tips I wanted to arouse the curiosity of the web user to experiment with the company's products.
Home Page
creating an homepage that will draw your attention and make you dive in for more.
Sculpture combines art and beauty that are created by similar materials and colors that are used in contouring makeup.
Inspiration
Work process
Various brushes were examined on the image curves in order to demonstrates your ability to use your own curves to brighten and blur your look.
Icons
Product Features are visually described by icons that I created which have the same look and fill of a brush stroke as in the website.
The concept continues throughout the site, in a variety of ways
Mobile compliance
The site is fully optimized for mobile use, making it easier to choose and buy the company's products.
Product Page
A product page that gives the user all the relevant and needed information to make a quick purchase decision.
Mobile compliance
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